How lead fields line up with your CRM

Each source names things differently. Here is how GetClient turns them into fields your CRM understands.

Updated Nov 7, 2026 · 2 min read

One contact shape for every source

Before anything is sent, each lead becomes the same standard contact:

Standard fieldWhere it comes from
First / last nameThe person's full name, split at the first space (owner, founder, maker or member)
CompanyBusiness, channel, page, product or startup name
Email, phone, websiteThe lead's main email, phone and site
Address, city, state, postal code, countryWhen the scraper has them
Tag and sourceYour tags; source "GetClient — <scraper>"
Custom fieldsEverything else useful: rating, reviews, MRR, subscribers…

Where the person's name comes from

ScraperPerson
Google Maps, YelpOwner found on the business website
YouTubeChannel owner
TrustMRRFounder
SkoolThe member (first and last name already separate)
FB AdsNo person — page name only

How each tool receives it

  • GoHighLevel: first name, last name, a full name (or the company when there's no person), email, phone, company, website, address and tags.
  • Instantly: first_name, last_name, company_name, phone, website, plus custom variables.
  • Smartlead: first_name, last_name, company_name, phone_number, website, plus custom fields.
  • lemlist: firstName, lastName, companyName, phone, companyDomain, plus custom fields.

You never map columns by hand.

When there's no person

The lead still goes through with the company name. If your template starts with {{first_name}}, filter first with Has first name or Has first & last name — or write a greeting that works without one. See leads without owner names.

CSV exports use the same logic

The Instantly and GoHighLevel export layouts produce the same columns, so a CSV import gives the same result as Send to.

From list to first reply

A list only pays off once you contact it. GetClient lets you go from search results to a campaign with merge tags, branching follow-ups and an unsubscribe link, all in the same tool.

Frequently asked questions

No. Every scraper's fields are converted to a standard contact automatically.

AI-powered lead generation from 8 sources

Live leads from Google Maps, Yelp, Yellow Pages, YouTube, Facebook Ads, TrustMRR, Skool and Skool Discovery — AI finds the owner, emails and socials for every one. Start with free credits.

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